Media Releases & Articles

DNA testing to drive new era of ewe competitions
The traditional ewe competition is set to enter the innovation era with the inclusion of DNA Flock Profile tests as part of next year’s Doug Bicket Memorial Ewe trial in Parkes, NSW. The Cooperative Research Centre for Sheep Industry Innovation (Sheep CRC) will provide DNA profiling for all flocks entering the 2018 competition, currently valued at $800 plus GST per flock, as a means of supporting improved genetic selection... Click Here To Read The Full Article »
The predictive power of ASKBILL immortalised in song
An off-the-cuff comment and a spur of the moment decision to “have a go” have resulted in the sheep industry’s new predictive app, ASKBILL, being brought to life in song by Uralla musician Rhonda Brooks. Performed in a bush ballad style by Coffs Harbour musician Mal Winckle, the track is proving a popular addition to the ASKBILL website, helping to capture producers’ imagination as to the possibilities on offer... Click Here To Read The Full Article »
RamSelect moves towards commercial business model
The popular RamSelect app will move to a commercial funding model ahead of this season’s ram sales, as a first step towards ensuring the genetic selection tool’s financial viability and availability to producers in the long-term. RamSelect Plus is an easy to use web-based application, www.ramselect.com.au, which allows ram buyers to find and rank rams based on Australian Sheep Breeding Values (ASBVs) that match their own... Click Here To Read The Full Article »
Faster, more accurate DNA Parentage and Poll test to be released in July
Sheep breeders will have access to a faster, more accurate DNA test for parentage and poll/horn status from July, which also includes new features to detect a range of genetic defects. First launched in 2012 by the Cooperative Research Centre for Sheep Industry Innovation (Sheep CRC), the DNA Parentage and Poll test has proven very popular with sheep breeders seeking to improve their genetic selections through more precise... Click Here To Read The Full Article »
‘Eye opening’ DNA Flock Profile delivers new breeding insights at Beechworth
DNA testing to obtain a genetic flock profile has changed the way Victorian Merino breeder Stuart Warner not only looks at his flock, but how he will approach his genetic selection decisions in the future. As a registered deliverer of Bred Well Fed Well and RamSelect workshops, Mr Warner has a close understanding of the power of Australian Sheep Breeding Values (ASBVs) as an objective genetic selection tool. Click Here To Read The Full Article »
The power of prediction now in sheep producers’ hands – just ASKBILL
A new app launched today will give sheep producers the power to see their stock’s future, all from the palm of their hand. The app, available at www.askbill.com.au, was made live to the public today, marking the start of a limited offering of the ASKBILL platform as part of a pre-release user feedback program – a vital step in putting the finishing touches to the product prior to ASKBILL’s full commercial release later... Click Here To Read The Full Article »
To see your livestock’s future, just ASKBILL – new app live from Monday
Sheep producers and farm advisers are set to be wowed by the predictive power of the Sheep CRC’s latest flock-management app, ASKBILL, which will be released to industry on Monday. The web-based app, www.askbill.com.au, has been designed to draw on information generated by biophysical models that use daily downloads of climate data and forecasts to provide estimates for individual farms of the risk of flystrike and... Click Here To Read The Full Article »
Q Lamb founder Peter Trefort inducted in WA Agricultural Hall of Fame
Board member of the Cooperative Research Centre for Sheep Industry Innovation (Sheep CRC) and leading Western Australian lamb producer, Peter Trefort, has been inducted today into the WA Royal Agricultural Society’s Hall of Fame. Click Here To Read The Full Article »
New insights to deliver custom-fitted lamb exports for US and China
Lamb eating quality trials have identified new opportunities to grow the valuable Chinese and United States markets, with the consumer insights to enable the sheepmeat value chain to better address quality and price demands. The USA and China are two of Australia’s strongest sheepmeat export markets, but until now insights into consumer perceptions of Australian sheepmeat have been limited. Click Here To Read The Full Article »
Is long-haul shipping affecting the eating quality of Aussie lamb exports?
Sheepmeat researchers are tackling the problem of what impact long-haul shipping routes have on eating quality, with a new series of consumer trials planned for the United States. Following feedback from American consumers that Australian lamb has a ‘gamey’ flavour, Murdoch University post-graduate researcher Maddison Corlett is examining whether this is true and the possible causes of this perception. Click Here To Read The Full Article »